Nov 20, 2021
In episode #1922, Neil and Eric
talk about chasing ROAS - finding winning strategies in SEO. Many
marketers focus the majority of their energy on creating return on
ad spend, also known as ROAS. While this is an excellent strategy
to pursue if it works for you, it’s also important that you don’t
lose sight of optimizing your SEO, especially since it has massive
payoffs in the long run. To learn more about our winning strategies
in SEO, tune in today!
TIME-STAMPED SHOW NOTES:
- [00:20] Today’s topic: Chasing ROAS - Finding Winning
Strategies in SEO.
- [00:30] The
definition of ROAS: Return On Ad Spend.
- [00:36] Why
you should also be focusing on winning strategies in
- [01:17] Five
winning strategies for capitalizing on SEO.
- [01:29] How to
implement pain point SEO.
- [02:34] Some
of the ways that you can expand internationally.
- [03:07] How to
repurpose your content.
- [03:58] If you
want to win in the long run with SEO you need to create brand
recognition along with a high-quality product or
- [04:53] How to
use power pages to create a comprehensive resource and rank highly
for your SEO.
- [05:40] That’s
it for today!
- [05:49] To
stay updated with events and learn more about our mastermind, go to
the Marketing School site for more information or call us on
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