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Marketing School - Digital Marketing and Online Marketing Tips


Aug 30, 2021

In episode #1842, Neil and Eric talk about the biggest mistakes they made while growing their agencies, and along the way they give a few tips for how to do things correctly. Our hosts touch on hiring, focus, leadership, relationships, education, marketing, and a whole lot more!

TIME-STAMPED SHOW NOTES:

  • [00:25] Today’s topic: Mistakes That Neil and Eric Made While Growing Their Agencies.
  • [00:29] Avoiding an overly casual approach to managing people.
  • [01:14] Realizing the importance of relationships for building a business.
  • [01:47] The value of a broad base of the right types of clients.
  • [02:17] Hiring people who have done what you need before.
  • [02:25] The best ways to get new customers in Neil’s opinion.
  • [02:51] Focusing and drilling down on your central offer.
  • [03:25] Using the correct hiring methods.
  • [03:41] Doing M&A when you are further down the road.
  • [05:20] That’s it for today!
  • [05:21] Go to marketingschool.io/live to learn more about our upcoming live event.

 

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